MADE BY: Kato Seika
PRODUCT OF: Aichi
FLAVOR: Savory 
VEGETARIAN: No
COMMON ALLERGENS: Wheat, Soy
ALSO CONTAINS: N/A

Not quite a chip, these crackers are potato-based, which makes them a perfect courier for their spicy and aromatic curry seasoning. After all, potatoes are an essential ingredient for Japanese curry!

MADE BY: Fuubian
PRODUCT OF: Fukuoka
FLAVOR: Sweet
VEGETARIAN: Yes
COMMON ALLERGENS: Milk, Eggs, Wheat, Soy
ALSO CONTAINS: Alcohol

This chocolate banana langue de chat holds a rich banana sweet cream sandwiched between two crispy chocolate biscuits. The cookie won our Snack Madness competition in March 2021, meaning hundreds of people voted it top snack.

MADE BY: Nihonbashi Kabou
PRODUCT OF: Tokyo
FLAVOR: Sweet 
VEGETARIAN: No
COMMON ALLERGENS: Milk, Egg, Soy
ALSO CONTAINS: N/A

Flavored with the popular Japanese drink Calpico (Calpis), the outside layer of this mochi is a sweet rice cake while the inside is a marshmallow layer covering the Calpico-flavored jam center.

MADE BY: Takayamado
PRODUCT OF: Hyogo
FLAVOR: Sweet 
VEGETARIAN: Yes
COMMON ALLERGENS: Milk, Eggs, Wheat
ALSO CONTAINS: N/A

Sweet Mermaid was named after a beloved yacht that inspired Japanese citizens as it sailed in the 1960s. This pastry’s shape is meant to look like a ship with a rising sun. It’s fluffy, moist, and filled with delicious white bean paste.

MADE BY: Amanoya
PRODUCT OF: Tokyo
FLAVOR: Savory, Sour
VEGETARIAN: No
COMMON ALLERGENS: Fish, Wheat, Soy
ALSO CONTAINS: Alcohol

These Okinawa-exclusive fried rice crackers are crispy, airy, and deliciously coated with soy sauce and shiquasa. Shiquasa is a citrus fruit native to the Ryukyu Islands, also known as a “flat lemon” due to its sour juice.

MADE BY: Matabay
PRODUCT OF: Kanagawa
VEGETARIAN: Yes
COMMON ALLERGENS: N/A
ALSO CONTAINS: N/A

Genmaicha is green tea paired with roasted rice for a nutty flavor. It’s grown in Uji City, Kyoto, which is known for its highest quality green tea production. We hope the packaging mentally transports you to somewhere full of flowers!

Brewing Instructions: Place the tea bag in your cup, and pour in 180 ml (3/4 of a cup) of hot water. Steep for 1-2 minutes and enjoy.

MADE BY: Fujiya
PRODUCT OF: Tokyo
FLAVOR: Sweet
VEGETARIAN: Yes
COMMON ALLERGENS: Milk, Eggs, Wheat, Soy
ALSO CONTAINS: N/A

“Country Ma’am” cookies are beloved for their rustic, almost homemade feel. These treats are stuffed with chocolate chip cookies and matcha crafted by top ranking tea master Kenta Ikeda!

MADE BY: Shindo Shigeharu Shoten
PRODUCT OF: Ehime
FLAVOR: Sweet, Sour
VEGETARIAN: Yes
COMMON ALLERGENS: N/A
ALSO CONTAINS: N/A

Yuzu is rarely eaten alone, but this treat transforms yuzu into something fantastically chewy! The candying process brings out yuzu’s sweetness. Try it as a snack or even as a delicious cocktail garnish.

MADE BY: Bon Bon Seika
PRODUCT OF: Hokkaido
FLAVOR: Savory 
VEGETARIAN: Yes
COMMON ALLERGENS: Tree Nuts, Wheat, Soy
ALSO CONTAINS: N/A

Kabukiage is one of Japan’s most popular types of rice crackers. They’re fried and flavored with sweet soy sauce. As you’re munching, enjoy the packaging depicting a kabuki performance!

MADE BY: Bourbon
PRODUCT OF: Niigata
FLAVOR: Sweet
VEGETARIAN: Yes
COMMON ALLERGENS: Milk, Soy
ALSO CONTAINS: Alcohol

These chewy chocolate mochi have a sweet and sour strawberry filling at their centers! There are eight tasty pieces in each box, and it comes with a small toothpick for easy eating.

MADE BY: Petite Fleur
PRODUCT OF: Kanagawa
FLAVOR: Sweet
VEGETARIAN: Yes
COMMON ALLERGENS: Milk, Eggs, Tree Nuts, Wheat, Soy
ALSO CONTAINS: N/A

This cake is packed with the rich flavor of twice-roasted hojicha green tea. With notes of chocolate, caramel, and fruity black tea, hojicha adds a deep, complex flavor to a stunning and soft cake.

MADE BY: Nature
PRODUCT OF: Kanagawa
FLAVOR: Sweet
VEGETARIAN: Yes
COMMON ALLERGENS: None
ALSO CONTAINS: N/A

Yuzu is one of our favorite citrus fruits for its ambrosial scent, and its sweet yet tangy flavor. This jelly perfectly encapsulates the essence of this beautiful fruit. Try chilling it in the fridge for a refreshing experience!

MADE BY: Denroku
PRODUCT OF: Yamagata
FLAVOR: Sweet
VEGETARIAN: Yes
COMMON ALLERGENS: Milk, Soy
ALSO CONTAINS: N/A

Try this modern twist on a traditional Japanese snack: amanatto! Sweet Hokkaido red beans are dipped in white chocolate and Uji matcha from Kyoto. These tiny treats are endlessly snackable!

MADE BY: Japan Frito-Lay
PRODUCT OF: Ibaraki
FLAVOR: Savory
VEGETARIAN: No
COMMON ALLERGENS: Milk, Fish, Wheat, Soy
ALSO CONTAINS: Mollusk Shellfish

Takoyaki is a classic Japanese street food of fried wheat balls with tako (octopus) inside and topped with a Worcestershire-like sauce.. These light corn puffs are packed with tangy and savory flavor!

MADE BY: Nakajima Taishodo
PRODUCT OF: Osaka
FLAVOR: Sweet
VEGETARIAN: Yes
COMMON ALLERGENS: Milk, Eggs, Wheat
ALSO CONTAINS: N/A

This perfectly baked cookie is borderline savory. Black sesame seeds are kneaded throughout the dough, adding texture, flavor, and a nutty aroma. Plus, we love the shortbread-like texture and buttery finish.